The Pinehurst retail team turned into designers for the day back in November, dreaming up a dozen different hat designs during a competition to see which ones would grace our shelves.
Four were selected to join our spring line. The new Pukka caps arrived recently to the delight of their designers, who were giddy to try on their creations.
“I wear it everywhere, that’s part of the fun of winning,” said Ryan Duckworth.
Pukka transformed a conference room into a design studio filled with about 60 different design elements and dozens of fabric swatches. Each team member sketched out their idea before heading up to the studio to meet with one of Pukka’s graphic designers. As they hand selected the design elements and colors of the caps, the designer brought their vision to life on large monitor.
“This hat company specializes in custom hats, so there were thousands of different combinations we could have come up with,” said Derek Noll. “It was an absolute blast.”
Now, the real competition begins.
“We’re in competition mode to see who can sellout first,” said Heather Shaffer.
Check out the hats below and view all four colors of each design at ShopPinehurst.com.
D-Rock Design Cap, designed by Derek Noll
Noll followed Shaffer’s design eye and went with a repeating pattern on the front. (Shaffer created a cap with a repeating Putter Boy logo on the inside of the bill that won several years ago.)
“I was definitely going after a younger demographic,” he said.
Duck Design Cap, designed by Ryan Duckworth
For Duckworth sketching out a hat design was a daunting task.
Duckworth was probably the most thrilled to win.
“I might have been in the golf shop by myself with both fists pumping,” he said. “I was excited to win because I knew it meant I’d actually get to wear my hat. After designing it, I was going to be heartbroken if I wasn’t able to wear it.”
He chose to add a Putter Boy logo on the right side of the cap and opted for a mesh back to give golfers a cooler option.
“The mesh back is nice on a hot summer day,” he said.
Kirby Cap, designed by Emily Kirby
Emily Kirby went into the contest with the idea of making a basic cap that would look great on men and women.
“I like to wear caps at the beach, so I wanted to create a design that was casual and fun,” she said.
Shaffer Cap, designed by Heather Shaffer
“I’ve been watching the ladies headwear we have in the shop for years and I felt like it all kind of looked similar,” she said. “I wanted to design something preppy that would be suitable for women of all ages.”
Head over to ShopPinehurst.com to purchase your favorite cap!