As used in these Terms & Conditions, “Pinehurst”, “us” or “we” refers to Pinehurst Resort & Country Club and its subsidiaries and affiliates.

To allow Pinehurst to use your social media content, e.g. text, social media post, image or video (the “User Content”) reply with the hashtag #PinehurstUGCYes. In doing so, you agree to these Terms and to comply at all times with any and all applicable laws and regulations, including those regarding copyright, trademark, and other intellectual property rights.



You hereby grant to Pinehurst and its affiliates, subsidiaries and licensees a non-exclusive, transferable, sub-licensable, royalty-free license to reproduce, edit, remove logos or content that Pinehurst does not own the rights to, reformat, publish, broadcast, distribute and otherwise utilize, without further authorization from you and without name credit, any footage (image or video), in any manner, as frequently as Pinehurst determines in its sole discretion for purposes of advertising, promotion, publicity or trade, and in any media now known or hereafter developed. You agree that the User Content may be published by Pinehurst across social media sites and elsewhere on the internet, print or broadcast media, including, but not limited to third-party internet sites, emails, advertisements, property signage and the social media accounts of our partners and vendors.

You agree that any User Content: is accurate; does not violate or facilitate the violation of any law or regulation; does not violate any right of a third party, including copyright, trademark, privacy or publicity rights; did/does not cause injury to any person or entity; and does not contain, or provide links to, obscene, profane, or threatening language, malware, political campaigning, commercial solicitation, chain letters, mass mailings, any form of “spam”, or any material that could be considered harmful, sexually explicit, indecent, lewd, violent, abusive, or degrading. You are solely responsible for the User Content you submit, and we assume no liability for any User Content submitted by you.

You hereby release Pinehurst, its licensee, assignees and authorized agents from any and all claims that arise out of or are in any way connected with such use. You hereby warrant and represent that you are at least 18 years of age and have the full right to contract in your own name with respect to the matters stated above.


You represent and warrant (i) that you own and/or have been assigned and/or have authorization to use and/or display any such Footage (images or videos) and are legally permitted and authorized to grant the licenses and permissions set forth in these Terms; (ii) that each individual whose image or likeness is captured in your Footage has granted you the right to use his or her image or likeness for the purposes set forth in these Terms. Otherwise, you hold the right to make such use of his or her image or likeness on the basis of your legal relationship with each such individual, including, but not limited to, your status as the individual’s parent or legal guardian; and (iii) your Footage does not infringe the intellectual property rights, privacy rights, publicity rights, or other legal rights of any third party, and does not contain any offensive, unlawful or obscene material.

In addition, you grant to Pinehurst the right to include the name provided along with the User Content submitted by you; provided, however, We shall have no obligation to include such name with such User Content. Any User Content you voluntarily submit will be treated as non-proprietary and non-confidential. You represent and warrant that you have all rights necessary for you to grant the licenses granted in this section, including but not limited to permission from or on behalf of any individuals that appear in the User Content to use, and grant to third parties the right to use, their name, image, voice and/or likeness without compensation to you or any other person or entity.

Be aware that Pinehurst has limited control over User Content if it is republished elsewhere, so please exercise discretion in deciding what to submit to Us.

You acknowledge that Pinehurst has reasonably relied on the above representations and warranties and that you shall be responsible for and indemnify Pinehurst against any claims and liabilities that may result from the inaccuracy of these representations or from the content of your Footage. You acknowledge and agree that Pinehurst reserves the right at all times to remove or block any Footage that, in Pinehurst’s reasonable opinion, is in any way harmful or objectionable.


If you wish to remove User Content that you have submitted via a social media account, please contact: [email protected] and include all pertinent information including UGC image or footage/link to original post, the platform it was submitted on, social media handle and approximate date. If a removal request is submitted, it will be removed from Pinehurst-owned social media channels to the best of Our ability. However, We can not guarantee the removal if it has been reposted elsewhere.

We reserve the right to change, update, or correct any of the Terms at any time without notice by posting amended terms.